HIGHLIGHT SESSIONS

Each year, the Convention Board like to highlight some workshops that they consider to be real must-attend sessions.

For Corporate Fundraisers:

Tuesday 6 July
8.30 am Special Addition Early Session! Corporate CEOs Breakfast
An extra additional session not to be missed! This session will bring together a range of Corporate CEO's who will share their insights and discuss creating mutually beneficial charity corporate partnerships. Check the IoF National Convention website for update details. Led by Manny Amadi.
Manny Amadi
CEO, C&E Advisory

Hear from last year's top rated speaker:

Wednesday 7 July
Open Source Charity: How the Human Web Has Changed the Game
Social Media has forever changed the way we communicate and disrupted the conventional methods we used to interact with the causes we care about. Giving supporters the opportunity to express their creativity and to tell the story of your organisation is no longer a novelty but a necessity. Using a range of case studies by the end of the sessions you will be able to: Identify the importance of "social outposts" on the web, create a compelling digital storyboard and develop a new media based supporter engagement strategy.
Level: Experienced - Senior
A J Leon
Co Founder, The LaC Project

One of the sector's leading voices comes out of retirement only for National Convention 2010.

Monday 5 July
Direct Marketing through the Ages/Treasures from the Past and
Opportunities for the Present
This session takes a look at the classics. They were good then and why wouldn't they be good now?!
Keep an eye on IoF National Convention website for full details on this session.
Level: Beginner - Experienced - Senior
Ken Burnett
Founder SOFII and Fundraising Guru

Monday 5 July
The Value Of Data: So Much Data, So Little Time
Donors are your organisation's most valuable asset. Without loyal supporters, your mission will be compromised at best, or unachievable at worst. One sure-fire way to diminish the value of this asset is to treat donors like ATM machines by taking their money for granted without making efforts to show you care about who they are. You have the means to aim higher. Donors reveal something about themselves every time they interact with you. Are you showing that you're paying attention and hearing what they are saying? This session will help you measure the value of information; teach you to recognise and capture precious data you've overlooked, and help you to maximise the value of donor information to support your mission.
Level: Experienced - Senior
Chuck Longfield
Chief Scientist, Blackbaud Inc

This is just a small selection of some of the excellent sessions available to delegates of the IoF National Convention 2010. Full details of all the sessions can be viewed by clicking 'programme' in the toolbar on your left.

Last Updated 27 January 2010, 11:11am by Institute of Fundraising.